Business check-ups, websites, menus and Google profile cleanup for independent cafés and restaurants in Pune. Start with the part that needs attention.
Projects from ₹1,999One outlet. A written scope before you pay.
This guide does not assess your business or promise results. Read the full package scope below; I confirm suitability, eligibility and any external costs before you commit.
01Google Profile CleanupYour Google details need attention.₹1,999one-time+
Review and cleanup of one eligible Google Business Profile
Approved hours, contact details, categories and description
Up to 10 supplied photos and your menu link
Review link/QR, one revision and 20-minute handover
Best for: an incomplete or outdated profile.
Google Business Profile is free. This fee covers my work. Verification assistance is included; platform approval, suspension appeals and ranking guarantees are excluded.
03Café & Restaurant Website StarterYou need a useful website.₹5,999one-time+
One mobile-friendly page with up to eight supplied photos
Menu with up to 30 items and a QR linking to it
Hours, location, call/WhatsApp buttons and delivery links
Basic page metadata, two revision rounds and handover
Best for: outlets without a useful website.
Domain, hosting and subscriptions are extra. Ordering systems, payments, reservation software and ongoing edits are excluded. Your domain and business accounts stay yours.
04Café & Restaurant Business Check-UpYou are unsure what to improve first.₹2,499one-time+
45-minute owner interview and one visit up to 60 minutes
Comparison of three nearby competitors
Review of menu presentation, online details and enquiries
Three-page report, five priorities and 30-minute discussion
Best for: owners unsure what to improve first.
Visit area is agreed before booking; extra travel is quoted separately. Implementation, financial audits, food-safety assessments and specialist operating advice are excluded.
05Monthly Local Presence CareYour Google profile needs regular upkeep.₹2,499per month · optional+
Four Google posts and up to five supplied-photo uploads
Replies to up to 10 reviews and an opening-hours check
One-page activity/results report and 20-minute review call
One consolidated content revision; monthly renewal
Best for: busy owners with an accurate, accessible profile.
Initial profile cleanup is separate if needed. Website edits, social media management, photography and advertising are excluded. No guaranteed enquiries, sales or rankings.
Introductory service fees for one outlet and one language. Photos and business information are supplied and approved by you. Domain, hosting, software, printing, photography, advertising and extra travel are separate and agreed before purchase. The bundle includes Website Starter and Google Profile Cleanup; the separate print-menu redesign is optional. Prices are as listed for one outlet.
Business support, made concrete
Know what to fix. Know where to start.
A business check-up looks at your menu presentation, online details, enquiry route and three nearby competitors. You receive five priorities and a discussion about what to tackle first.
45-minute owner interviewOne agreed visit up to 60 minutesThree-page report with five priorities30-minute discussion
A report you can inspect.Read the fictional sample +
STRATLENS / BUSINESS CHECK-UP01 / 03
Fictional sample · Fieldnotes Café & Kitchen
An observation. A reason to act.
This example shows how a finding becomes a practical next step. Every source and observation here is fictional.
The menu needs a readable phone version.
Observation
Small text and uneven item names make the fictional menu difficult to browse.
Evidence to inspect
Illustrative menu scan, checked at phone width. This is a made-up source, not a client document.
Why it matters
A guest has to zoom and piece together the menu before deciding what to order.
Suggested action
Confirm one current item list, group the categories and prepare a readable phone version.
Who handles it
Owner approves items and prices. A designer makes any agreed changes under a separate scope.
How to check
Open the approved version on a phone. Confirm that every item and price can be read and that the file is current.
The complete sample also checks online details and the contact route. Implementation is separate from the check-up.
STRATLENS / BUSINESS CHECK-UP02 / 03
Fictional sample · three illustrative competitors
A comparison. A useful question.
Check what a guest can find, then decide what deserves attention. These examples do not estimate anyone’s sales.
Sample outlet A / Menu accessIllustrative evidence: a readable menu opens directly from its profile.Action to consider: test our own menu link on a phone.
Sample outlet B / Contact routeIllustrative evidence: a message link is visible, but the menu link is difficult to find.Action to consider: check both routes, not just whether a link exists.
Sample outlet C / InformationIllustrative evidence: hours are consistent, but some menu prices are missing.Action to consider: get the owner’s approved details before arranging updates.
A real check-up records the source and observation date for three nearby competitors. Public information cannot establish revenue or profitability.
STRATLENS / BUSINESS CHECK-UP03 / 03
Fictional sample · five practical priorities
A next step. A way to check it.
Confirm the essentials.
Responsible: Owner. Done when: One approved list contains the current name, hours, contact number, items and prices.
Make the menu readable.
Responsible: Owner + designer, if separately engaged. Done when: The owner approves the menu and can read each item and price on a phone.
Test the menu link and QR.
Responsible: Owner or the person maintaining the menu. Done when: Both open the same current, approved menu on a phone.
Check the contact route.
Responsible: Owner + account holder. Done when: The call or message link reaches the intended number; the owner confirms it.
Keep a simple enquiry record.
Responsible: Owner. Done when: Genuine enquiries and how guests found the outlet are recorded. Compare enquiry quality before deciding on further work.
The check-up supplies observations and a plan. Implementation is a separate scope. No sales, enquiry or ranking outcome is promised.
A creative menu concept
Menus worth a second look.
A café menu and a restaurant menu have different rhythms. These fictional concepts give each its own style, with clear categories, descriptions and prices.
Compare the layouts, then explore the café and restaurant concepts or open the two-page demo. All examples are fictional.
Same menu. A clearer read.
Fictional example. The four items and illustrative prices stay the same.
Design comparison only
Before / crowded layout
FIELDNOTES MENU
COFFEE · DRINKS · MORE
CLASSIC CAPPUCCINO ₹160
Espresso and steamed milk
cold coffee ₹180
Chilled and smooth
AMERICANO ₹130
A straightforward classic
Iced Latte ₹190
Espresso, milk and ice
After / organised layout
Fieldnotes.
A LITTLE COFFEE. A GOOD PAUSE.
Classic cappuccinoEspresso and steamed milk
₹160
Cold coffeeChilled and smooth
₹180
AmericanoA straightforward classic
₹130
Iced latteEspresso, milk and ice
₹190
↔
Drag across the menu, move the slider, or use the arrow keys. Left reveals the before layout; right reveals the after layout.
FICTIONAL RESTAURANT / MENU CONCEPTA PLACE AT THE TABLE
HEARTH & TABLE
Good food. Better company.
A small restaurant menu with room for a proper meal. Familiar dishes, clear choices and a little warmth.
01 / TO START
A little appetite.
Roasted tomato soup
Tomato, basil and toasted bread
₹170
Corn & herb cutlets
Crisp outside, soft in the middle
₹210
02 / THE MAIN EVENT
Settle in.
Paneer tikka plate
Grilled paneer with a mint dip
₹290
Mushroom cream pasta
Pasta with mushrooms and a creamy sauce
₹330
A personal approach
One person. A considered approach.
I run StratLens, an independent practice based in Pune for small cafés and restaurants. You speak with me, and I organise the research, design and handover for your project.
I start by understanding what needs attention. I use research, design tools and AI assistance to prepare the work, then check it against your approved business information. You see the scope before paying and review the agreed work before launch or handover. Specialist financial, kitchen and compliance work needs a qualified professional.
✓ A written scope before you commit
✓ Your approval before work goes live
✓ Your accounts, files and business information stay yours
From first conversation to handover.
01.
Understand your outlet.
Tell me what’s missing or taking too much time. I look at the need before recommending a package.
02.
Agree, then create.
You receive a written scope and full cost breakdown. Projects begin with 50% upfront, followed by a preview and the agreed revisions.
03.
Review and hand over.
Approve the work, settle the balance, then launch or receive your files. Add monthly support only when it is useful to you.
A few fair questions.
Do I need to buy a monthly package?+
No. One-time projects stand on their own. Monthly care is optional and covers only the listed recurring work.
Will this guarantee more customers?+
No. I commit to the agreed deliverables. Sales, enquiries and rankings depend on many factors. Where tracking is available, I review activity and owner-confirmed enquiries rather than treating clicks as sales.
What do I need to provide?+
Your current menu and prices, accurate contact details, opening hours, photos you have permission to use and authorised account access. I agree the required materials before starting.
How long does a website take?+
A typical target is 7–10 working days after the advance, approved content and required access arrive. Your written proposal confirms timing. Content delays and platform verification can extend the schedule.
Can I start with a smaller project?+
Yes. Google Profile Cleanup starts at ₹1,999. Choose a useful first improvement and add other work later. I remove overlapping work when combining services.
Let’s find your starting point
Tell me about your place.
A café, a family restaurant, a new idea. Start with what you need help with — I’ll work from there.
After you get in touch
A conversation about your outlet.I use the contact details you provide to understand what you need.
A written scope and quote.I confirm what is included, the materials needed, the schedule and any external costs.
You decide whether to proceed.Sending an enquiry does not book a service or commit you to a payment. Projects begin after the agreed advance and required materials.
Pune · Independent cafés & restaurants
Project scopes and external costs agreed before payment.
